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Reflections on sustainability and investment attraction

The relationship between tourism and sustainability is increasingly close, which translates into growing investment in sustainable tourism experiences.

Javier García Robles Javier García Robles

Commitment to sustainability to attract more investment

Modern investment seeks not only profits, but also positive impacts on society and the environment. Funds such as Bill Gates' Breakthrough Energy Ventures exemplify this trend. Transparency and sustainability are key, especially in sectors such as tourism.

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Javier García Robles Javier García Robles

Investing in solutions to make tourism more responsible

The tourism industry faces sustainability challenges, accounting for 8% of global greenhouse gas emissions. The blue economy, which promotes the sustainable use of marine resources, is crucial. Funds such as Katapult Ocean and Swen Blue Ocean invest in innovative technologies for more sustainable and responsible tourism.

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