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Ideas for creating your sustainability strategy
In today's business world, integrating sustainability into your business model is a necessity. Find out how to develop an effective sustainability strategy in the following articles.
Carbon footprint in the hotel industry
In 2022, the hotel sector generated 3% of global emissions. In Spain, tourism has reduced its emissions by 11.3% annually per euro generated, although total decarbonization remains a challenge.
Sustainable tourism certifications: what are they and how to obtain them?
Obtaining a sustainability certificate involves meeting strict environmental criteria such as waste management, carbon footprint and energy efficiency.
What customers look for when planning a trip
We explore the growing consumer preference for sustainable travel, highlighting how search engines are responding to this demand.
Transforming tourism
In 2020, the Iberostar hotel chain set an industry precedent by completely eradicating single-use plastics from all its assets.
Socially conscious tourism: risks and opportunities
Governance is not usually related to sustainability, but it is a key element in the company that is worth explaining.
The importance of regenerative tourism
Discover an approach that puts at its core the idea that travel can be an overall positive force.
The role of governance and ESG criteria
ESG(environmental, social and governance) criteria encompass environmental, social and corporate governance elements that are considered when making investment decisions in a company.
Innovation in times of drought: the case of Madrid
The region is facing the decrease in rainfall and the increase in temperatures with different measures.
Towards a more sustainable Madrid
Tourism, a fundamental pillar of the Spanish economy, is also a significant source of greenhouse gas (GHG) emissions, the real culprits of climate change.
Carbon footprint uncovered
In a world increasingly aware of the environmental impact of human activities, the carbon footprint has become a key term when talking about sustainability.
How to offset carbon footprint
Discover the keys to achieve an efficient and sustainable climate offset from different projects.